group discount



SoSasta, is the new entrant in already crowded group discount space. SoSasta which means ‘very cheap’ in Hindi is like another Groupon clone to hit the Indian market.  SoSasta is a Friday Media (P) Ltd. venture and have been developed by ex Googlers. SoSata was first launched for Kolkotta and now its gaining presence in cities like Bangalore, Hyderabad, Pune, Delhi. provides one deal per day and once the threshold number is achieved the deal is ON. User gets the coupon code and discount details along with the merchant details and can redeem the voucher within the specified … Read more

SoSasta- group discount portal

Jasper Infotech

New Delhi based Jasper Infotech, a leading multi-channel direct marketing platforms company in India and the owner of India’s largest deal-a-day site SnapDeal launches ‘Jasper Marketing Innovation Fund’ with a corpus of $2 Million. As part of this fund, the company will be looking at making investments in companies that are engaged in innovation in the marketing services and platforms space in India.

Within a period of 2 years Jasper has extended its presence in 30 cities in India and 5 countries across the globe. The company also has relationship with 30,000+ retailers across various sectors. According to Mr … Read more

Jasper Infotech launches $2M Innovation fund


Immense hectic activity going on in the group discount space in India. Some new group discount portals like have sprung up with sole intention of getting acquired, portals like Taggle and Snapdeal have able to raise Venture Capital and some players like Grabbon have merged themselves with bigger player Snapdeal.

Coming days you may witness further consolidation is this space. There is a strong buzz in the market that one of the prominent player from NCR in group discount space going to be acquired by bigger player or it could be an internet company interested in getting a pie … Read more

Acquisition candidate in Group discount space?

Immense mind boggling  activity in the social buying segment taking place in India. Groupon, the American giant is valued close to a billion dollars. A couple of smaller Indian players have sold out. A few have grown bigger and better. Their margins have grown stronger, touching the 30’s, than what I earlier predicted. Funding has come to a few and others are on the negotiating table. This sector is up for a lot of action in the next 6 months.

Recently, I dug deeper and found some interesting facts.

It all started in Oct – Nov 2009 when enthusiastic copy

Read more

Potential Indian buy for Groupon

Group discount

Group discount

After covering few Indian group discount sites and their related news i have successfully insulated myself from buying any of the coupon since i am not crazy about discounted items. I buy things, if they have discount well and good but i never buy items just they carry discount.

I bought a coupon (paid Rs. 150 for Rs. 300 bill) for a chinese restaurant which is located close to my office from a bangalore based grouping site. I am a regular customer of this restaurant and  i quite like their food. That’s the prime driving factor for me to go … Read more

Demerits of a Group discount coupon